Hard Conversations Toolkit Sales Page
If you are directing people to purchase the course, don’t send them to the regular sales page; instead, always use your unique affiliate link, which you’ll find in the first section on this page. Otherwise, you will not receive a commission for their purchase, and we will not be able to redirect a commission to you once the purchase is made. And if you would like to gather more information about the course to share with your community, you can visit your affiliate link to our sales page (which contains tons of valuable info) or download the one-sheet we made for our affiliate community below.
Tips for Writing Social Media Posts
Customizing your social media to your intended audience—whether it’s friends, family, or your mom group—is going to be crucial when you sell the Hard Conversations Toolkit. We’ve found that the more personal you make your posts, the more likely you’ll be to make a connection with your peeps and share the value of this course. We have a couple sample posts below, but when you are writing your own copy, be sure to keep the following tips in mind:
+ Be specific. Share an incident when you had a hard conversation and gained value from it. Sharing your personal transformation is one of the most crucial ways you can share the value of this course.
+ Address the issues your community might be having. Maybe you know people who are navigating political differences in their family. Or people who are dealing with power struggles in their workplace. What are the hard conversations you know need to happen within your community?
+ Let people know the concrete benefits. People are often intimidated by the idea of having hard conversations and don’t see what they’ll get out of it. Paint a vivid picture of what it looks like on the other side. Maybe this means more confidence, more empathy, better communication, etc. Again, bring your own story into play and share how the toolkit has helped you grow.
Social Media Sample Copy
Post 1:
Learning to communicate with radical honesty and vulnerability is no easy task, especially when you feel passionate and emotions run strong. That’s why my friends at Women For One created a course that helps us have the hard conversations with grace and courage. The Hard Conversations Toolkit gives you the skills to help you through conflict, fear, and difficulty when it comes to those “can we talk?” moments. This course is built on the idea that hard conversations give us the skills to speak our mind and make breakthroughs with our loved ones and the world around us. I took the course myself, and I gained [CUSTOMIZE TO YOUR EXPERIENCE] that I want to share with you. Learn how to communicate empathetically and assertively so that any hard conversation becomes a win-win. Sign up here: [ADD UNIQUE AFFILIATE LINK to HC promo page]
Post 2:
I’m sure you’ve already noticed—we’re in some turbulent times. Many of us may feel tempted to curl up into a ball and pull the covers over our heads and wish that everything could just go back to normal. But “normal” is no longer an option. There’s only one solution I can think of: All of us, especially women, need to have the hard conversations. We need to step up and speak from our hearts—about racism, about systemic injustice, about the topics that threaten to keep us divided by virtue of our silence—and be the kind of change we want to see in the world. And I have just the tool to help you in this journey. Sign up for Women For One’s popular Hard Conversations Toolkit. Because hard conversations are exactly the ones we need to become more skilled at having. [ADD UNIQUE AFFILIATE LINK to HC promo page]
Post 3:
You’re on a family Zoom call when one of your relatives makes an inflammatory remark about the uprisings around racial justice and ending police brutality. You’re genuinely frustrated. Everyone else on the call brushes it off, but you feel the need to respond. What do you say? Post your answer in the comments.
And if you’re ready to step into hard conversations with family members and loved ones—and tackle difficult situations with grace and open communication—I want to share Women For One’s Hard Conversations Toolkit, which has helped me [CUSTOMIZE TO YOUR EXPERIENCE]. Let me know if you want more information about this course and my experience with it. I want you to have these tools, because we can all stand to have breakthroughs in the ways we communicate and connect. [ADD UNIQUE AFFILIATE LINK to HC promo page]
